A few highlights from the high impact international campaign for ESPN’s Global Programming.
An epic mission to analyze historical patterns in DNA from participants around the world got an irresistible packaging that can stand the test of time.
Branding a future Lower East Side icon for Million Dollar Listing NY star star real estate broker Fredrik Eklund, which drove sales upward of 60% of units in the first month alone.
We have helped transform and repackage a leader in surveillance software by simplifying a cluttered industry (think the 90’s PC market but with the ethics of a car dealership).
New Visual and Strategic Branding to express the Bold Endeavors and Understated Approach of one Manhattan’s most active developers of high end residential properties.
We designed the second solo album cover for cellist Yoed Nir to bring listeners into his dream world long before they press play
Flying Machine captured an entire season of musical styles for a renowned NY institution.
We’ve completely reimagined SKY Italia’s movie channel promo package to remind viewers why they fell in love with cinema in the first place.
High concept logo and cool explosions welcome clients to the completely rebranded high-end visual effects studio.
We worked with Starhome to upgrade the brand image and prep it for a big round of investments (Which by the way, paid off big time).
Sky Italia is an Italian digital satellite television platform owned by Rupert Murdoch’s News Corporation .
The concept is bringing to life classic film posters. Since no footage form the original films was used , the production crafted sequences that world give just the right action and perspective to blend seamlessly with the imagery created by the posters .
This package won several Promax/BDA awards (A leading international organization for television design and promotion)
The piece won several Promax BDA Awards
We teamed up with Israeli television’s #1 sports broadcast brand to bring it back into the game with a full on air rebranding touching on show opens, idents, and lineup design.
Sound and visuals evoke the working environment of the documentary world. Created as an introduction for program presentations, Creative Director Micha Riss directed and supervised the production throughout.
The piece won several Promax|BDA Awards.
We took a breather from our typical fast paced high stakes real estate campaigns to focus on producing a meditative art book on the gutted skeleton of September 11 attack landmark 90 West Street.
We broke the mold of drab real estate communications with a witty NY TIMES ad campaign and a marketing experience that helped sell over 60% of the units in the first couple of month from launch date.
M Cushion is the world's first fashion forward decorative cushion hiding a powerful shiatsu massager inside.
Spazio Italia, a programming block that features the best of classic Italian cinema. The Spazio open takes the viewers on a journey that leaps through time venturing between the 1930’s, 40’s, 60’s and 70’s. Posters designed to look like classic advertisements are covered with a fresh coat of paint. The images, intercut with footage from classic films, are displayed in graphically rendered, stylized movie posters. In the end, the Spazio Italia logotype is revealed as if projected on the newly painted white wall.
Self promotion box inspired by the aviation industry graphics team members and portfolio samples are presented.
EuroMena Funds is a European investment fund, focusing on real estate prospects in the Middle East and North Africa (MENA) region. The Fund’s structure, team and offering are unique, making it a true first of its kind.
Upon launch, EuroMena was facing a trifecta of communications issues - being a new entrant to the market, at a challenging time, and investing in a geography typically categorized with a high risk profile. From an aesthetic standpoint, the Fund’s preliminary marketing collaterals implemented Middle Eastern motifs, which did not communicate accountability, thought leadership or financial acumen.
Flying Machine’s work was soon referred to as ‘the Watermelon Approach’ - EuroMena’s communications package, just like the Fund itself, juxtaposes a slick exterior with a soulful gut. To this end, Flying Machine developed a logo and graphic system which combine clean and simple packaging solutions with colorful schemes and Middle Eastern motifs surrounding their contents.
Recognizing the importance of investors’ confidence and playing to EuroMena’s strength, the Fund’s collaterals emphasize its impressive track record and above average returns, and highlight the compelling opportunities it offers relative to other investments and the market’s performance. They also include vibrant imagery illustrating the exciting nature of the MENA region and unique prospects available to investors.
The Fund’s website was designed to serve as an online brochure, allowing prospects to learn about EuroMena’s vision and track record, as well as the investment opportunities it currently offers.
In the world of television, MOJO is the GQ/Esquire/Men’s Health to Spike’s Maxim, simply meaning that while every guy enjoys the model on the cover, the MOJO man needs a good article too.
MOJO is always captivating, intriguing, actionable and witty. The MOJO man’s challenge to us: entertain me, peak my interest, dangle a carrot – meaning tell me something I didn’t know, make me smile and nod knowingly. If you show me you can do all of this, you may just become my favorite TV brand.
Bringing together a rare mix of warmth, friendliness and technical ability, Bionic is a consortium of award wining talent that produces creative solution for cable networks, corporations, and advertising agencies.
Building on the team's oenophilia and commitment to the facility, Flying Machine's solution was inspired by the look and feel of lunges and wine bars. The logo is reminiscent of a wine bottle label, with the company's founding date further communicating authentic and heritage.
Flying Machine's solution evokes sense of legacy, by using warm colors and traditional 'stamp' on the company's collaterals. Thick, debased business cards, and packaging further reflect Bionic's unique brand identity.
American Stock is dedicated to honoring and bringing to life the rich and colorful early history of stock car racing through a series of exciting new products. Some sixty years after NASCAR was founded, American Stock brings the early days of racing to life again, delivering everything from an historical DVD series and must-have memorabilia, to collectibles and reinvented, vintage-inspired apparel. American Stock is committed to today’s most avid, hard-core race fans, and strives to expand its community by inspiring others.
Flying Machine’s challenge was to evoke feelings of escapism, heroism and power, and bring out the classic hero in all of us. Flying Machine aspired to develop an educating, entertaining and inspiring experience across diverse media.
The major campaign elements created by Flying Machine is an unusual brochure consisting of two hardcover books packaged in a transparent plastic sleeve. One book presents "The Tower, Reimagined For A New Century of World Business"; the second describes "The Pleasure of Bryant Park".
A better way to wipe. Flying Machine branded, designed packaging and launched this entirely new product. Crean transforms toilet paper into a refreshing wipe with just a quick spray. The challenge was to both make the customer understand how the product was used, and put it in attractive packaging they would be comfortable with.
Teva Pharmaceutical Industries Ltd. is a global pharmaceutical company specializing in the development, production and marketing of generic and proprietary branded pharmaceuticals as well as active pharmaceutical ingredients. Teva is among the top 20 pharmaceutical companies and among the largest generic pharmaceutical companies in the world.
The Challenge: Flying Machine was hired to design Teva’s 2004 annual report. Targeting the investor community, the report had to communicate Teva’s industry leading position, research excellence and innovative spirit.
Implementation: Flying Machine incorporated photography that captures the essence of science and innovation. The clean design sends a message of a sterile environment and enhances the reader’s experience. The images are complemented by elegant typography, which fits the target audience and encapsulates the firm’s image as a well respected and leading player within the pharmaceutical industry.
We gave sports fans everything they loved about their favorite big sports on the new FOX Sports digital platform.